Why we stock K-18 at Hinoki Haircare:

The team at K-18 have spent a decade of research, testing and sequencing in the laboratory to find out the entire keratin genome of human hair. With this information, they have patented this breakthrough K18Peptide™ which is inside every product they create, this dedication to the advancement of haircare is exactly why we love this brand. The peptide health damaged hair from deep inside the cortex of the hair, the polypeptide chains, bringing lifeless hair back to its original, youthful state. K-18 not only believe less is more for your hair and the planet, making haircare simple and fuss free, but they also partner with the Plastic Bank to stop plastic polluting our oceans and their products are Certified Plastic Neutral by Plastic Bank.